I grew up in Wilmington, N.Y. (that’s 20 minutes away from Lake Placid. Miracle on ice anyone?). I now live in Jacksonville, FL but am lucky enough to spend the summer in Upstate NY with my parents. Family is so important.
As an award-winning content producer and digital strategist, I pair my experience in multimedia journalism and digital marketing with my passion for great food, craft beer, and building local communities. In my role as a content producer for First Coast News, I developed the outlet’s social channels to increase civic engagement, reaching an average of 10,000 people per post.
I got to pet a tiger!!!!
Working for the news opened a lot of doors for me. It got me out in the community, finding those diamonds in the rough. Like the picture above. I was fortunate enough to go to Catty Shack Ranch. It’s a really fantastic facility that rehabs animals. And they educate the public about them. They do a fantastic job educating visitors that these beautiful and majestic beasts are on the verge of extinction.
Using a multi-channel approach, I leverage owned, earned, and paid media to drive lead generation and brand engagement for clients across the US, Canada, and the UK.
So that’s just a little about me. Let me know how I can help you with your next project.