Leveraged existing customer data to create custom and lookalike audiences in Facebook Audiences to limit wasted advertising spend, lowering the cost per acquisition and increasing overall return on investment. Developed paid media strategy for the online school with a projected ROAS of 3.47.
SEO Researched ranking keywords related to their field. Compiled a list of applicable keywords that will help them rank better in Google Search in the future. Content Research Created a strategic content marketing strategy that exceeded the clients expectations by conducting thorough industry and competitor research for their website, facebook, and instagram channels. Content Strategy…
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Lead Generation Marketing Developed a multi-channel lead generation strategy for Larkin SEO to increase their partnerships. Developed a competitor research matrix across major social channels to identify opportunities for brand differentiation and engagement. Competitor Research Developed a competitor research matrix across major social channels to identify opportunities for brand differentiation and engagement. Nurture Funnel Created a…
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I may be biased, but I LOVE the beers at Lake Placid Pub & Brewery. I mean it is where I grew up.
One thing that is a new obsession, is Ramen. And one place that knocks it out of the park, is DOMU.
