Projects

LEAD GENERATION STRATEGY EXAMPLE:


As a team we developed a multi-channel lead generation strategy projected to produce 15.9 ROAS. I conducted thorough industry and competitor research for their website, facebook, and instagram channels. I created a comprehensive nurture funnel that highlighted the content strategy our team came up with. A CRM was recommended for timely client contact in the future.

SEARCH ENGINE OPTIMIZATION & CONTENT MARKETING EXAMPLE:



Created a strategic content marketing strategy that exceeded the clients expectations by conducting thorough industry and competitor research for their website, facebook, and instagram channels.

Developed a search engine optimization and content marketing strategy. 
Researched ranking keywords related to their field. Compiled a list of applicable keywords that will help them rank better in Google Search in the future. 

The Content strategy split up the content among their many collaborators in the collective to show their diversity, expertise  and the amount of services they had to offer.

E-COMMERCE & PAID MEDIA STRATEGY EXAMPLE:




Leveraged existing customer data to create custom and lookalike audiences in Facebook Audiences to limit wasted advertising spend, lowering the cost per acquisition and increasing overall return on investment.
Developed paid media strategy for the online school with a projected ROAS of 3.47.

CONTENT PRODUCER:

46 years later, Melissa finds her father. All because of a DNA kit. Click here for more–> https://fcnews.tv/2ZqGGiV

Posted by Abigail Curran on Thursday, August 1, 2019

RAWR! Celebrate these beautiful big cats at Catty Shack all week long! There will be plenty of fun events like tours and feedings! 🐯

Posted by First Coast News on Tuesday, July 30, 2019

Woman rings chimes, announcing the end of her cancer treatment.

Linda beat breast cancer. Today, surrounded by family, friends, and medical staff at UF Health Oroton Therapy Institute, she rang in the beginning of her new life. Cancer free. More here –> https://fcnews.tv/2K2DgfZ

Posted by Abigail Curran on Thursday, July 25, 2019